6 World’s Best-Selling CUPRA’s Car Models in 2024
6 World’s
Best-Selling CUPRA’s Car Models- SEAT Cupra S.A.U. or commonly known as Cupra is
Automotive companies and a subsidiary of Spanish car manufacturer namely "SEAT S.A.".
Operationally, SEAT Cupra still has its headquarters in Martorell near
Barcelona, Spain.
In the past,
The Cupra rooted from SEAT’s motorsport division and the “Cupra” name, stands for “Cup Racing”. The Model of Cupra
was the SEAT Model, but it has improved into car racing competition. In 2017, SEAT’s
CEO, Luca de Meo, saw the opportunity of Cupra becoming an independent brand.
Finally, on 31 January 2018, Cupra officially confirmed that as an independent
brand under SEAT S.A. Furthermore, The Cupra logo was designed by Alejandro Mesonero-Romanos, which was
comprised by intersecting two triangles and the philosophy of the triangular
logo symbolizes a dynamic shape, has a stable base and shows in an obvious
direction. Based on its business performance, as of 2024, total vehicle sales of Cupra’s cars from all models
reached 248,123 units. it shows 7.5% increase compared to 2023 which has total vehicles sales in 2023 reaching
230,700 units.
After becoming the independent brand, Cupra
released the first model namely Cupra Ateca and it was introduced in October
2018. As of 2024, there are many car models of Cupra released in the market and each models has different financial contribution into Cupra's business.
Finally, here are the world’s best-selling car models of Cupra in 2024 and all
of the data were obtained from Seat Group Annual Report in 2024.
The Rank of 6 World’s Best-Selling CUPRA’s Car Models in 2024
Rank |
CUPRA's Car
Models |
Total Vehicle
Sales in 2024 |
(Units) |
||
1 |
Formentor |
111,309 |
2 |
Leon |
63,238 |
3 |
Born |
41,832 |
4 |
Ateca |
21,514 |
5 |
Tavascan |
6,198 |
6 |
Terramar |
4,032 |
Source: Seat S.A. Annual Report, 2025 |
The Histogram Rank of 6 World’s Best-Selling CUPRA’s Car Models
Brief Description of 6 World’s Most Popular CUPRA’s Car Models in 2024
1. Formentor
Cupra Formentor is a compact crossover SUV manufactured in 2020 with the body style of 5-door SUV and the assembly location at Martorell, Catalonia, Spain. Technically, Cupra Formentor is powered by some different engines (available in market) namely petrol engine (1.5 L TSI I4, 2.0 L TSI I4, and 2.5 L TFSI I5 (VZ5)), petrol plug-in hybrid (1.4 L TSI I4), and diesel (2.0 L TDI I4). Commonly, Cupra Fermentor still become the most popular car model of Cupra with total vehicle sales reaching 111,309 units in 2024. Overall, the total vehicle sales of this model is highest than other copra’s model.
2. Leon
CUPRA Leon is
a high-performance Compact car/small family car (C) produced since 1999. To
date, Cupra Leon has entered the fourth generation introduced in 2020. Commonly, in the market, Cupra Leon is
available in petrol engine (1.0 L
EA211 CHYB I3 TSI, 1.5 L EA211 Evo TSI I4, 2.0 L I4 TSI),petrol/CNG engine (1.5 L EA211 Evo TGI I4), petrol hybrid engine (1.0 L EA211 CHYB eTSI I3 (mild hybrid), 1.5 L
EA211 Evo eTSI I4 (mild hybrid), 1.4 L EA211 TSI I4 (PHEV)), Diesel engine (2.0 L I4 TDI diesel).
Statistically, the
total vehicle sales of Cupra Leon in 2024 reached
63,238 units.
3. Born
Cupra Born is
a battery electric compact car/small family car which was revealed in May 2021.
Commonly, the designer of the Cupra Born is Alberto Torrecillas (exterior) and
Tsanko Petrov (interior) and the assembly location of Cupra Born is located in Zwickau (Volkswagen Zwickau-Mosel Plant). Specifically,
this electric car was equipped with an Electric
motor (APP 310 permanent magnet brushless motor) with Battery (45–77 kWh) and
Electric range (349–548 km (216.9–340.5 mi)). Overall, in 204, the total vehicle
sales of Cupra Born in 2023 reached 41,832 units.
4. Ateca
Cupra Ateca is a compact crossover SUV and became the first model from Cupra brand, which was introduced in October 2018 designed by Xavier Guinart and Alejandro Mesonero-Romanos. Statistically, in 2024, the total vehicle sales of Cupra Ateca reached 21,832 units. As of 2024, there are two models of Cupra Ateca, namely Cupra Ateca (Petrol 1.5 TSI 150 HP (110kW) DSG-7) and Cupra Ateca VZ (Petrol 2.0 TSI 300HP (221kW) DSG-7 4Drive).
5. Tavascan
The Cupra Tavascan is a battery electric compact crossover SUV produced in December 2023. Commonly, the designer of the Cupra Tavascan is Alberto Torrecillas with the assembly plant located in Hefei, Anhui. Mechanically, the Cupra Tavascan is powered by APP 310 permanent magnet brushless motor and equipped with a battery of 82 kWh lithium-ion. Statistically, total vehicle sales of Cupra Tavascan reached 6,198 units.
6. Terramar
The Cupra Terramar is a compact crossover SUV
produced in September 2024 and designed
by Jorge Díez. Mechanically, Cupra Terramar is available in Plug-in Hybrid (PHEV) Version
(1.5-liter or 2.0-liter turbocharged petrol engine) and Mild Hybrid (MHEV) Version (1.5 L EA211 Evo eTSI I4 mild hybrid). Statistically, according to Cupra’s annual report of 2024, the total
vehicle sales of Cupra Terramar reached 4,032
units.
Source 6 World’s MBest-Selling CUPRA’s Car Models in 2024
Seat. 2025. Volkswagen Group Annual Report 2024.
Accessed via https://www.seat.com/company/annual-report/overview on March
22nd, 2025.