10 World’s Best-Selling Car Models from Toyota in 2025
10 World’s Best-Selling Car Models from Toyota in 2025
10 World’s Best-Selling Car
Models from Toyota in 2025-Founded by Kiichiro Toyoda on August 28, 1937,
Toyota Motor Corporation has become one of the world’s largest carmakers from
Japan with 380 thousand of employees. Until 2025, according to Toyota Annual
Report in 2025, Toyota has liquid assets around JPY (¥) 16,702 billion and
total assets of around JPY 93,601 billion with revenue around JPY (¥) 48,036
billion and net income reaching JPY (¥) 4,765 billion. Many cars produced by
Toyota from SUVs and crossovers, Pickup trucks, Luxury vehicles, Buses with diversified
brands. Meanwhile in 2025, Toyota Motor Corporation successfully
sold a total vehicle around 9,362 thousand units globally.
Among all the brands, there are some popular car brands. These car brands were extremely popular, and many people bought cars from these brands. Here are 10 World’s Most Popular Car Models from Toyota. All the data was obtained from Toyota Integrated Annual Report in 2025. We measured it by sales of unit models globally.
The Rank of 10 World’s Best-Selling Car Models from Toyota in 2025
|
Rank |
Brand/
Series of Toyota Cars |
Total
Vehicle Sales in 2025 |
|
(in
Thousands of Units) |
||
|
1 |
Corolla |
1,661 |
|
2 |
RAV4 |
1,047 |
|
3 |
Yaris |
908 |
|
4 |
Camry |
591 |
|
5 |
Hilux |
580 |
|
6 |
Highlander |
323 |
|
7 |
Sienna |
278 |
|
8 |
Tacoma |
257 |
|
9 |
Lexus RX |
224 |
|
10 |
Innova |
210 |
|
Source:
Toyota Annual Report, 2025 |
||
The Histogram Rank of 10 World’s Best-Selling Car Models from Toyota in 2025
Brief Description of 10 World’s Best-Selling Car Models from Toyota in 2025
1. Corolla
Corolla still become the most popular brand from Toyota in 2024. Globally, according to Toyota Annual Report in 2025, The line products from Corolla was sold around 1,661 thousand units. Historically, the Toyota Corolla was first produced in 1966 and now it has 12 generations. Geographically, China, North America, and Europe regions still become the main contributors’ markets. According to the annual report database in 2025, the vehicle sales of corolla in China, North America, and Europe reached 506 thousand units, 400 thousand units, and 200 thousand units, respectively.
Total
Vehicles Sales of Toyota Corolla in 2025 Based on Regions
|
Rank |
Specific
Regions |
Total
Vehicle Sales of Corolla in 2025 |
|
(in
Thousands of Units) |
||
|
1 |
China |
506 |
|
2 |
North America |
400 |
|
3 |
Europe |
200 |
|
4 |
Japan |
165 |
|
5 |
Asia (Excluding China) |
114 |
|
6 |
Other Regions |
275 |
|
Source:
Toyota Annual Report, 2025 |
||
Historically, Toyota Corolla is a compact car
(formerly subcompact) Introduced in 1966. As of 2025, Toyota Corolla entered
the 12th generation introduced in March 2018 at the Geneva Motor Show. The 12th
generation of the Corolla is available in three body styles, namely Hatchback,
Estate, and Sedan.
2. RAV4
RAV4 has also become one of the most popular and best-selling car brands
from Toyota. Statistically, in 2025, globally, the sales of RAV4 reached 1,047
thousand units. Historically, the story of the Toyota RAV4 was launched in May
1994. Nowadays, RAV4 entered the 5th generation. Based on the powertrain in the
5th generation, the types of RAV4's engines are available in
Petrol, Petrol hybrid, and Petrol plug-in hybrid (PHEV).
Total
Vehicles Sales of Toyota RAV4 in 2025 Based on Regions
|
Rank |
Specific
Regions |
Total
Vehicle Sales of RAV4 in 2025 |
|
(in
Thousands of Units) |
||
|
1 |
North America |
569 |
|
2 |
China |
202 |
|
3 |
Other Regions |
140 |
|
Source:
Toyota Annual Report, 2025 |
||
Geographically,
the North America region still becomes the main destination market of RAV4 with
the contribution of sales reaching 569 thousand units followed by China with
total sales of 202 thousand units.
3. Yaris
Yaris is a
supermini/subcompact car and still become the 3rd world’s
best-selling car model of Toyota in 2024. Financially, the vehicle sales of
Yaris in 2025 reached 908 thousand units. Historically, the first
generation was produced at the 1998 Paris Motor Show. Now, until 2024, Yaris
entered fourth generation, introduced in 2022.
Total
Vehicles Sales of Toyota Yaris in 2025 Based on Regions
|
Rank |
Specific
Regions |
Total
Vehicle Sales of Yaris in 2025 |
|
(in
Thousands of Units) |
||
|
1 |
Europe |
372 |
|
2 |
Asia (Excluding China) |
179 |
|
3 |
Japan |
172 |
|
4 |
Other Region |
172 |
|
Source:
Toyota Annual Report, 2025 |
||
Geographically, according to Toyota's annual
report in 2024, Yaris was popular in Europe and Japan. Specifically, the sales
of Yaris in Europe and Japan in 2024 reached 356 thousand units and 184
thousand units, respectively.
4. Camry
Camry also still became one
of the popular brand cars from Toyota. In 2025, the sales of Toyota Camry
reached 591 thousand units. Historically, the Camry name was introduced in
Japan in January 1980 as the name for the four-door sedan version of the
second-generation Celica. To date, the updated version of the Camry is The XV80
Camry, which was unveiled on 14 November 2023 with the body style of 4-door
sedan.
Total
Vehicles Sales of Toyota Camry in 2025 Based on Regions
|
Rank |
Specific
Regions |
Total
Vehicle Sales of Camry in 2025 |
|
(in
Thousands of Units) |
||
|
1 |
North America |
314 |
|
2 |
China |
171 |
|
3 |
Other Region |
79 |
|
Source:
Toyota Annual Report, 2025 |
||
According to Toyota's annual report in 2025, North
America and China still become the main contributor markets. The sales of
Toyota Camry in North America reached 314 thousand units and China was around
171 thousand units.
5. Hilux
Toyota Hilux is the pick-up
model from Toyota. Statistically, the sales of Toyota Hilux in 2025
reached 580 thousand units. Historically, the story of Hilux started
because this product was the result of a business partnership between Toyota
and Hino. As of 2025, Toyota Hilux has entered the eighth generation introduced
on 21 May 2015 in Bangkok (Thailand) and Sydney (Australia). Geographically,
the Asia Market (excluding China) still became the major contributor with
recorded sales of Hilux reaching 168 thousand units.
6. Highlander
Toyota Highlander is a mid-size crossover SUV
produced since 2000. As of 2025, Toyota Highlander entered the fourth
generation unveiled at the New York International Auto Show on 17 April
2019. In 2025, the vehicle sales of Toyota Highlander reached 323
thousand units. To date, Toyota Highlander has a fourth generation which is
available in 2 types of engines, namely Gasoline and Gasoline
hybrid. Geographically, according to Toyota's annual report of 2025, North
America and China still become the main destination market of highlanders.
Statistically, the sales of Highlander in North America reached 164 thousand
units meanwhile, in China, the sales of Highlander reached 132 thousand units.
7. Sienna
Toyota Sienna is a minivan manufactured in 1997.
As of 2025, Toyota Sienna is the fourth generation introduced in 2020. In terms
of business performance, the vehicle sales of Sienna in 2025 reached 278
thousand units. Geographically, China still becomes the main market of Sienna
with total vehicle sales reaching 174 thousand units followed by North America
with total vehicle sales around 102 thousand units.
8. Tacoma
Toyota Tacoma is a pickup
truck manufactured in 1995. As of 2025, Toyota Tacoma
entered the 4th generation introduced in 2023 with 2 types of engines, namely
Gasoline (2.4 L T24A-FTS turbo I4) and Gasoline hybrid (2.4 L T24A-FTS turbo
I4). Commonly, Tacoma also has become one of the most popular car models from
Toyota. In 2025, the sales of Tacoma reached 257 thousand
units. Geographically, North America still has the main market with sales of
around 256 thousand units.
9. Lexus RX
Lexus RX is a luxury crossover SUV sold since
1998. To Date, Lexus RX has entered the fifth generation introduced in 2022. In
terms of powertrain, Lexus RX is available on 3 types of engines namely
Gasoline (2.0 L S20A-FTS turbo I4 (RX 300; SALA15, China Only) and 2.4 L
T24A-FTS turbo I4 (RX 350; TALA 10/15)), Gasoline hybrid (2.5 L A25A-FXS I4 (RX
350h; AALH10) and 2.4 L T24A-FTS turbo I4 (RX 500h; TALH17)), and Gasoline
plug-in hybrid (2.5 L A25A-FXS I4 (RX 450h+; AALHA 16)).
In terms of business performance, the vehicle sales of Lexus RX in 2025 reached 224 thousand units. Geographically, The North America regions still become the main destination market of Lexus RX with total vehicle sales reaching 139 thousand units.
10. Innova
Innova is multi-purpose vehicles (MPV) cars sold since 2004. As of 2026, Toyota Innova has entered the third generation introduced in Indonesia on 21 November 2022. In terms of business performance, specifically in 2025, the total vehicle sales of Innova reached 210 thousand units. Based on the geographical market, Asia (excluding China) still became the main destination markets with total vehicle sales reaching 206 thousand units.
The Geographical Sales of Toyota in 2025
Reference for 10 World’s Best-Selling Cars from Toyota
Toyota. 2026. Integrated Report 2025. Available
at: https://global.toyota/en/ir/library/annual/ on
March 30th, 2026.